Archive | Announcements RSS feed for this section

Visualize Your Social Influence With NEW Kred Story

By on August 20, 2012 in Announcements, Kred Story

Today we are launching a new way of seeing social influence that is different than anything we – or any social analytics company – have ever done before.  Kred Story displays a personal, visual stream of your social media history that makes it easy to understand your influence.

This is a huge step for social analytics.  Our mission in creating Kred Story is to give everyone access to social data in way that is intuitive, meaningful and fun.  Kred Story moves the conversation about influence away from numbers and data to bring it back to the best thing about social media: the ability to connect with people who have things in common and shared passions.

Visit Kred Story to view the posts, pictures, links and achievements that build your Kred.  Entering your name (or anyone’s) opens a 1,200 day social media stream. You can view your entire forest of influence from 50,000 feet or zoom in to explore individual trees like your most popular posts, frequently used words and the people you interact with.

You can also explore social streams from friends, favorite brands and popular publications. Entering an @name like @CNN, @Wired or @BoingBoing produces a scannable overview of their most influential content.   You can also enter any hashtag to see who’s talking about an event, TV show, movie or any trending topic.  The most popular posts that people have interacted with most float to the top.

Kred Story makes it easy to find like-minded people that share your interests. Click on any box – like Frequently Used Hashtags or an interesting tweet – to view Twitter bios of people who have tweeted that content and follow people straight from there.

We gave a sneak preview to select influencers like Rackspace’s Startup Liaison Robert Scoble and Interscope Records’ Lee Hammond, who they were very impressed with how Kred Story’s moves social influence beyond numbers and data. HARO’s Peter Shankman was especially impressed:

“Kred Story adds a whole new dimension of resonance and relevancy to social media interactions, said Robert Scoble, Startup Liaision Officer, Rackspace.  “We’re now moving beyond scores and data to a point where people can easily find each other by their passions and what they have in common.”

Check out an overview of Brian Solis’s Kred Story below. And then learn about your own Kred Story by visiting Kred.com.

Brian Solis Kred Story – August 2012 from Kred by PeopleBrowsr on Vimeo.

Comments { 0 }

Kred Recognizes Top 50 Bloggers in Mom Community

By on July 30, 2012 in Announcements, Kred In The Media, Kred Influence Lists

Up next in our Top Blogger roundups is the Mom Community. Everyone on this list is influential not only in social media and the blogosphere, but in their own families as well. They are generous with their parenting advice and love interacting with other mothers in the community. Some write for large parenting sites like Baby Center and Babble, while others have small personal blogs. Many blog about other passions as well, such as technology and photography. If you frequent these blogs, you will also be sure to pick up some great recipes and money-saving tips. View leaderboard, which is updated in real-time, here.

As always, let us know if you have any additions in the comments section.

 

 

Comments { 0 }

Kred Honors Top 50 Bloggers in CEO Community

By on July 27, 2012 in Announcements, Kred In The Media, Kred Influence Lists

Continuing our series of recognizing top bloggers in each community, we’re moving on to the CEOs. This group of distinguished individuals includes leaders at various sizes and types of businesses, all passionate about guiding other entrepreneurs to great success. The list of Top 50 CEO Bloggers includes everyone from moms giving advice on how to split time between business and parenting to Fortune 500 CEOs such as Virgin’s Richard Branson. And they don’t only tweet and blog about business strategies- LeWeb’s Loic Le Meur is an esteemed kite surfer.

View the Top 50 list below, and as always, let us know if you have any additions in the comments section:

Top 25 Kred Influencers In The Coachella CrowdKred
@R

@guykawasaki

@RichardBranson

@mcuban

@MichaelHyatt

@MarkRaganCEO

@jeffpulver

@jason

@afirmin

@SmallBizLady

@Loic

@RizzoTees

@danielnewmanUV

@LisaPetrilli

@leeodden

@JohnBattelle

@sandikrakowski

@aza

@RyanBlair

@twilli2861

@JohnOLilly

@MikeMyatt

@AxelS

@ischafer

@ross

@BarryLibert

@BizWizKevin

@Bhorowitz

@richardwedelman

@Beverly_Davis

@robhoward

@JeffBooth

@VineetNayar

@mattwilsontv

@KevinJDonaldson

@DebbieWeil

@vdimauro

@AaronKlein

@JeffHollender

@Hightechexec

@gcolony

@spencerrascoff

@JaredOToole

@JeremieKubicek

@KelKelly

@JimEstill

@MattBlumberg

@PennyHerscher

@tglocer

Comments { 0 }

Arktan SocialStreams Integrates Kred to Sort Chatter About TV, Music and Events; Highlights Influential Fans and Celebrities

By on July 24, 2012 in Announcements, Kred For Business

Kred is now venturing into the entertainment industry. Social curation platform Arktan is integrating the Kred influence measure into its SocialStreams product, which companies like Universal Music Group and USA Network use to stream live social conversations from Twitter and Facebook to brand and artist websites.

This marks the first time a social curation platform has utilized a social influence measure to rank content according to the influence of the poster.  Social media managers will now be able to sort these social streams so the most influential people are highlighted whenthen engage  in conversations about a TV show, concert, conference or other event. If someone with high Kred influence is tweeting about their favorite contestant (or an act they can’t stand) on The X Factor, SocialStream users will instantly see what they had to say. Influential Lady Gaga fans who tweet often about her music as a result will be more prominent on her website.

SocialStreams powers many Social TV second-screen experiences for popular TV shows, including The X Factor USA and Dancing With the Stars.  Brands like The Washington Post and WWE also rely on SocialStreams to create the best Social Music, Social News, and Social Sports experiences on their sites.

Comments { 0 }

Kred for CRM™ Brings Social Influence to Customer Relationship Management

By on July 24, 2012 in Announcements, Kred For Business

Social Customer Relationship Management (Social CRM) lets Salesforce.com users leverage social media for insights and enhance their customer relationship strategy. Now Kred is at the forefront of Social CRM with the announcement of Kred for CRM™, debuting today as an app available on the AppExchange.

Kred for CRM enables Salesforce users to identify the most trusted and generous people on social networks talking about their brand and who are also the most likely to spread the word about their products or services. Users can also identify influential contacts who have relationships with key prospects. These contacts can be imported directly into Salesforce.com.

Another benefit is the ability to prioritize response based on brand loyalty, ensuring strong relationships with a brand’s most avid supporters. With Kred for CRM, fans and followers are turned into customers and advocates.

Kred for CRM is a result of Kred’s partnership with Cadalys, a leading Salesforce.com Implementation Consulting Partner. This is an invaluable collaboration for everyone. Salesforce users will now have the ability to prioritize their workload and identify important leads, while Kred has the chance to work with the leading CRM platform and make influence measurement an essential tool for sales, marketing and customers service.

 

Comments { 0 }

Kred’s Lee Bogner To Speak On Attracting and Engaging Followers at FMC’s Social Media Boot Camp

By on July 12, 2012 in Announcements, Events

Lee Bogner, VP Business Development and Kred’s newest team member, will speak at Fair Media Council’s Social Media Boot Camp on July 13 in Long Island, NY.  Lee will be speaking at 10am EST/ 1pm PST on a panel about building and engaging followers called “How to Build Followers… and Get Them to Do What You Want.”

To follow along and pick up valuable advice from Lee, tweet with the hashtag #FMCsummerSM.  There will be a live leaderboard tracking Twitter interactions from the conference, so make sure you join the conversation to get to the top!

Fair Media Council has represented NYC metro-area Media and Communications organizations for over 20 years.  Social Media Boot Camp features six interactive workshops aimed at helping everyone from first time Tweeters to top social media influencers learn the best from leaders in the industry.  It will also be a great networking opportunity.

Comments { 0 }

Social Media Executive Geoff Farris Appointed Kred Advisor

By on July 12, 2012 in Announcements, Kred People

The Kred team is growing! We are happy to announce that social media executive Geoff Farris (@GFarris) is joining us as an advisor. Mr. Farris was Executive Vice President, Sales and Strategic Agency Relations for Visible Technologies, a leading provider of Social Intelligence solutions, where he worked with clients including Microsoft, T-Mobile, Xerox, Motorola, OfficeMax, Dr. Pepper Snapple Group, Sprint, Boost Mobile, Autodesk, American Express, GSK and Johnson & Johnson.  Previously, Farris held senior executive positions with Enterpulse, groundswell and e-media. Check out what key execs have to say about this exciting addition:

“I’m pleased to join Kred at a time when it has emerged as the influence measure of choice for brands looking to make social media engagement a core component of their marketing mix,” said Geoff Farris. “Kred’s ability to identify and activate top influencers by communities connected by interests and things in common will be a cornerstone for uniquely effective social media influence marketing campaigns.”

“Having Geoff on the Kred team strengthens our proven ability to deliver amazing influencer marketing campaigns to our partners,” said Porter Gale, Kred Advisor and former VP Marketing, Virgin America. “Geoff’s deep expertise working with Fortune 1000 brands will bring exceptional service and thought leadership to all of our client engagements.”

“Having worked directly with Geoff at Visible, I know firsthand that he has world-class experience in developing and delivering social media campaigns that generate tangible results for top consumer brands,” said Andrew Grill, CEO, Kred.  “We couldn’t be happier to have him on our team to help us deliver excellence in social media marketing to brands and agencies at at time when Kred is really resonating in the market.”

Comments { 0 }

Kred Leader Lee Bogner joins Kred full time as VP Business Development & Social Strategy in NY

By on July 9, 2012 in Announcements, Kred People

I’m delighted to announce that Lee Bogner, Kred Leader in the Advertising community has agreed to join the Kred team as VP Business Development & Social Strategy in our New York office.

Lee was one of the 25 Kred Leaders that took part in our two day summit held in San Francisco in late May.

 

At the summit, Lee not only had an opportunity to meet the rest of the Kred team, but also see fist-hand what we are cooking up next for Kred.

Clearly he was happy with what he saw and we then discussed how he might help us with our East Coast efforts.

Given Lee’s strong background in the advertising and marketing space - Lee is formerly CIO at buybuyBABY.com, Real Savvy Media, markdenkane agency, and VP at InterWorldeCommerce, he will be hitting the ground running in New York, promoting Kred to agencies and brands in this key market.

On joining Kred full time, Lee said

“I’m impressed with the Kred vision, leadership and team.  Kred and Kred Rewards are timely and relevant to brands, agencies, the B2B and B2C enterprise! I’m thrilled be joining this team!”.

Kred is building a real head of steam in both the US, UK and Australia, and has become a credible alternative to other influence platforms in the market.

I am confident that under Lee’s watch, Kred will go from strength to strength in New York.

Welcome aboard Lee! You can follow him @LeeBogner.

Andrew Grill
CEO, Kred
@andrewgrill

Comments { 0 }

Introducing Kred Rewards: Score Stuff From Brands You Love

By on June 26, 2012 in Announcements, Kred Rewards

Want to use your Kred to get offers and benefits from brands you love? Now you can with Kred Rewards.

Kred Rewards lets you interact with your favorite brands, receive exclusive offers and share them with your friends. It also allows you to try new products and give valuable insight. We are launching with brands including SOL Republic, popchips, Zinio Networks, AVG Technologies and .CO Internet so look out for these exciting offers coming soon.

We aim to match Rewards with people we think will genuinely enjoy them by using indicators like your Kred score, location and the communities where you are active.  If you qualify for a Reward, we will send you an email letting you know that you are eligible. You can also visit http://rewards.kred.com any time to see what Rewards are open, how many are available, and what it takes to get it.

We are all about sharing at Kred, so if you do qualify you can spread the wealth. If you receive a Reward you don’t want, you can Pass it to one of your friends.  And for many Rewards, if you see something you want and are not automatically eligible, you can Unlock it by asking friends for help.

For more information about rewards, visit http://rewards.kred.com or follow our Twitter account at @kredrewards.

What would be your dream Kred Reward? Let us know in the comment section below and we will try to make it come true!

Comments { 0 }

May 29-30: Join Kred Leaders In A Conversation About Influence For Social Change

By on May 25, 2012 in Announcements, Events, Kred Leaders & Stars

Next Tuesday and Wednesday social media influencers are gathering from around the globe at San Francisco’s PeopleBrowsr Labs for the first-ever Kred Leaders Summit.  The group is uniting for a lively discussion about how social media can help everyone achieve personal, professional and charitable goals. And they want YOU to join in the conversation!

The two-day event on May 29th and 30th will take Kred Leaders on a unique tour much different than the usual Alcatraz and Fishermen’s Wharf itinerary, including visits to hot start-ups like Path and a meeting with Calfornia’s Lieutenant Governor, Gavin Newsom.

Speakers will include #YouMatter creator Angela Maiers, InvisiblePeople.tv founder Mark Horvath, global business celebrity Jeffrey Hayzlett, HARO founder Peter Shankman, and Intel Social Media Strategist Ekaterina Walter.  A complete list of summit attendees is at the bottom of the post or click the Kred Leaders menu item above to see individual profiles of all the Leaders.

It’s easy to be part of the Kred Leaders Summit:

Follow along on Twitter

The summit opens on Tuesday, May 29 and Wednesday May, 30 at 11am Pacific / 2pm Eastern on Tuesday, May 29, and the Kred Leaders will tweet out personal highlights.  Our panel will share best practices for activating their audience and their personal success stories for connecting influence with change.  Add your voice and ask questions by tweeting with hashtag #KredCrew.

Join our Wednesday night Tweet-Up

Be part of our live Tweet-Up from San Francisco’s Rex Hotel on May 30th at 5pm PT / 8pm ET.  It promises to be a lively conversation about using social media to promote change.  To participate, tweet with the hashtag #KredCrew.

If you are in the San Francisco area, how about meeting us in person?  Tickets are strictlly limited and can be obtained at no charge at http://lc.tl/tweetup.

Send us your questions in advance

What topics woud you like the Kred Leaders to address?  Tell us in advance via tweeting to @kred, posting on the Kred Facebook page or by sending us an email.

To get started now,  follow all of the Kred Leaders attending the summit and be part of the conversation:

Kred Leaders Conference Attendees
Sean Gardner,
Kred Social Media Community Leader
Jessica Northey,
Kred Music Community Leader
Angela Maiers,
Kred Education Community Leader
Lee Bogner,
Kred Advertising Community Leader
Porter Gale,
Kred Marketing Community Leader
Ekaterina Walter,
Kred Social Media Community Leader
Ann Tran,
Kred Travel Community Leader
Gabrielle Laine Peters,
Kred Social Media Community Leader
Mark Horvath,
Kred Non-Profit Community Leader
Shep Hyken,
Kred Speaker Community Leader
Tonya Hall Barzhini,
Kred Radio Community Leader
Shira Abel,
Kred Tech Community Leader
Ben Morrison,
Kred Comedy Community Leader
Lori Moreno,
Kred Personal Development Community Leader
GabyGaby,
Kred Art Community Leader
Peter Shankman,
Kred Social Media Community Leader
John Nosta,
Kred Healthcare Community Leader
Jure Klepic,
Kred Social Media Community Leader
Reg Saddler,
Kred Tech Community Leader
Andrew Grill,
CEO, Kred
Jodee Rich,
CEO, PeopleBrowsr
Jeffrey Hayzlett,
Global Business Celebrity

Comments { 0 }
Get Adobe Flash player