The Kred SXSW Influence and Outreach Leaderboard recorded all the interactions among more than 41,000 people using the hashtag #SXSW on Monday, March 12, the day of @JayZ‘s SXSWi show. The highly anticipated concert, which launched American Express’s new Twitter-based Sync system for trading tweets for discounts, kept the US’s most popular rapper on top of the Kred-powered SXSW Leaderboard throughout the weekend.
Top Influencers are the people who were most mentioned, retweeted or replied to with the #SXSW hashtag. Five of the top 14 influencers were keynote speakers, including @algore, @timoreilly, @jillabramson and @biz.
Top Outreachers are the people who most mentioned, replied to or retweeted others with the #SXSW hashtag. They play an important role in the SXSW ecosystem by stirring up conversation and creating engagement. @TonyaHallRadio again placed first on the Outreach board, followed by the-important SXSW party account, @sxswp. Other people in the Top Ten Outreachers included @jmacofearth, @jrh_creative and @katmandelstein.
Here are the Top 10 Influencers and Outreachers for March 12. The rest of the Top 50 can be seen after the jump.